Overview
Let’s start with Listing Optimisation, Title plays the most important role in Ranking your product and this is what you can get an easy expertise even you are not a copywriter.
You have to update your title by using frequency of keywords and optimisation of your bullets through Reviews Analysis.
LAUNCH DAY
Now, This is the “LAUNCH DAY”
- Launch differs for different Catagory Products. Also, we put the estimated budget for most products in the market is $1000 to $2500 for the launch.
But for this launch we spent $1400 (3 Variations) and the Steps mostly same in Launches are given below.
- For 7 days Research the most relevant keywords and ASINS in the market of our product.
That we will target Exact and Asin targeting at first with a 2× to 3× to Educate the Amazon A9 Algorithm about our product that this is what we are selling.
- After 3rd day get ready for SFBs you have to do it 30 giveaways and the last 10 will be the Repurchase by the first 10 buyers. These giveaways will be done with a frequency of 1,1,1,2,3,2,3 and last 3 days 1,1 and 1. It will be done with in 21 days.
- After 7 days Apply for the VINE program Also start Video Ads of our product.
- After 14 days we will remove all not working Keywords and Asin in the exciting campaigns and Start Phrase and Broad Modifier.
- After 21 days we will start Auto campaigns in the meantime we will start getting reviews and the auto campaigns will be two parts
- Losse & Close Match
- Substitute & Complement
- Last we will move forward with the optimization every 7 days and Start ranking on long-tail keywords and then move to short tail as others get ranked.
- After Phase 2 & 3 will be started.